Shape Beyond
Reshaping the preconceptions about consultancy. We partnered with business transformation experts to create a mould-breaking, dynamic brand.
AniseedPR is a boutique agency offering public relations services with an approach that is insightful and personable. These core values of the brand were established during our research and brand positioning sessions.
As we explored the industry and the target audience, we gained a new perspective on PR – one that revolves around capturing and telling stories. This was the strategy we followed when we designed the brand identity with illustrations at its heart.
The infographics animation brought the illustrations to life and injected more personality into the brand.
We collaborated with an illustration studio to create these illustration-based brand expressions.
The typographic style puts emphasis on the written communication and ties the identity together.